How do you manage your social media accounts?

(Cross posted from the W&M Creative Services Blog)

So there are a lot of products out there that claim to “help” you manage all of your social media accounts as well as any corporate/business accounts you may need to monitor and update for work. I primarily use TweetDeck for this purpose (TweetDeck handles Twitter, Facebook, Foursquare and LinkedIn). I really like TweetDeck since it combines all accounts into one place for writing and publishing updates. In addition, you can also view all of the status updates from Facebook, Twitter (either as a full stream or via Twitter lists), LinkedIn, and Foursquare, plus you can create custom columns for a particular Twitter search term(s). HootSuite does all of the above as well but TweetDeck has a desktop app in addition to their smartphone and web-based apps which I prefer to use as you can clear the status updates that you’ve already seen.

TweetDeck Screenshot

My desktop version of TweetDeck, with columns set up to monitor other folks in higher ed (via a personal Twitter list), W&M "official-ish" and "unofficial" Twitter lists, and a Twitter search for variations on "William & Mary"

The main thing to watch out for with any of these multi-account managing services is sending updates out from the right account. There has been more than one occasion where a wrong tweet has been sent from a brand/corporate account (see examples from Chrysler and the Red Cross). HootSuite has built in a bit of protection for this, pretty much asking “are you sure?” for each post.

TweekDeck has scheduling capabilities but in general I try to avoid scheduling too many tweets, I will only do it when I know I have a handful of things I want to mention that day and rather than have them all posted in a bunch I space them out to every few hours. Too many scheduled tweets, and not reacting to the conversations going on in real-time, makes your account seem less “human.”

So if you’re looking to go a bit farther than just checking your updates via the Twitter and Facebook websites every so often, TweetDeck would be my recommendation for both general management and for scheduling, and HootSuite is a close second for many of the same reasons (multi-account management, multi-column view, straightforward scheduling).

What’s your preferred way to monitor and update your social media channels?

-Tiffany Broadbent (@tb623)

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July 4th holiday in CT and NYC – day 3

For our last day in NYC we decided to take advantage of our hotel’s close proximity to the New York Public Library and tour the famous building with all of its gorgeous architecture. They are celebrating their 100th anniversary so there was an exhibition of cool items from their collection, including a Guttenberg Bible, a copy of the Declaration of Independence, and a first edition copy of the music for the Star Spangled Banner. We went through and took photos of the famous reading room (and amusingly found Emily Post’s book on wedding etiquette which we perused for a few minutes). We went down to the children’s room and saw the original Winnie the Pooh stuffed animals (my favorite is Tigger) and then went next door to Bryant Park to sit outside for a few minutes and relax for a few minutes before heading down to Greenwich Village for our food tour.

So this tour I found out about kind of randomly. I had posted on Twitter that I was going to be in NYC for a few days and was looking for non-standard-tourist things to do. I got a reply from @ohmygola (a new travel recommendation website) asking for a bit more detail about the trip. Before I replied I checked out their website to make sure things we legit and not spam and looked around their existing New York City recommendations, it was there I came upon the Foods of NYC Tours Greenwich Village Food and Culture Walking Tour. I explored their site, checked out a few competitors, but this tour seemed by far the most interesting so I booked tickets for Jeremy and I for the afternoon tour. @ohmygola also formatted my reply tweet to them on their site and I got a response as well, so that was pretty cool.

Ok so we met in front of Murray’s Cheese Shop on Bleecker Street (although we did not taste stuff from them until later) and met our tour guide Bert who handed out water bottles and some coupons for the businesses we’d be visiting on the tour, here’s where we went via photos

Joe's Pizza, for a slice of "true and authentic" New York-style pizza (meaning, crushed tomato sauce, cheese, foldable crust made with NYC tap water)

O&CO for an olive oil tasting and a nutella-like spread made from olive oil and cocoa, yum!

 

Our tour guide Bert heading to get our next batch of food samples

Arancini from Faicco's Italian Specialties

We then went down into the Cornelia Street Cafe basement where many a famous performer (and performance) have gotten there start

Stuffed mushroom, truffle deviled egg, and bacon-wrapped, gorgonzola stuffed date from Centro Vinoteca. Jeremy and I also enjoyed a quartino of wine gifted to us by two ladies in the group who heard about our recent engagement.

Sweet and spicy salami from Faicco's

*amazing* chocolate chip cookies from Milk & Cookies Bakery, wonderful texture plus it was warm and fresh from their oven

The entertaining staff at Murray's Cheese Shop, where we got an olive, cheese, and cheese pastry sampling.

We ended with a light ricotta dessert specially made for the tour from Scali Caffé

Overall this was a fantastic tour, as we went between the different food places we stopped at cool buildings in Greenwich village, had a bunch of amazing sounding restaurants pointed out to us (essentially anywhere on Bleecker Street is a fantastic place to eat). After the tour we asked Bert for a recommendation for a place to kill an hour or so before we had to head back to the hotel and pick up our stuff to go to the airport, he recommended the Olive Tree Cafe where we enjoyed a great pitcher of sangria and tried not to plan wedding stuff 😉

The trip back to Norfolk was (thankfully) uneventful and we got back to Williamsburg around midnight, concluding a fantastic and (unexpectedly) memorable trip 🙂

Photos: NYPL and Food Tour Flickr Set

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July 4th holiday in CT and NYC – day 2, part 2

So fireworks in NYC on the Fourth are quite impressive 😉 We hopped on the subway and heded towards dinner at Spice Market around 7pm. We were a bit off on our estimation of how long the subway ride would take so we were a few minutes late for our 7:30 reservation time but we had to wait for our table a bit anyway so it wasn’t an issue. Rather than trying to choose from their menu Jeremy and I both opted for their nine-dish/four-course tasting menu and a bottle of Sauvignon Blanc (decided to not be touristy and take photos this time around but here’s the breakdown per course):

Course 1

  • Shaved tuna with coconut milk, chili tapioca, pear and lime
  • Lobster summer roll with citrus-dill gelee and sriracha emulsion (was very different with the dill, a new flavor combo, but tasty)
  • Poppadum with spicy/smoky tomato salsa

Course 2

  • Pork sausage satay with lime and Thai basil dip (my favorite dish of the night)
  • Spiced chicken samosas with cilantro yogurt

Course 3

  • Ginger fried rice with a panko-crusted fried egg
  • Cod with Malaysian chile sauce, Thai basil and celery
  • Chargrilled chicken with kumquat lemongrass dressing

Course 4

  • Thai jewels (little flavored gelatin balls) with crushed coconut ice
  • Ovaltine kulfi (like an ice cream) with caramelized banana, spiced milk chocolate sauce and whipped cream

Fireworks from 12th street

Everything was served “family style” and overall things were very good (and reasonably priced for a tasting menu at $48 per person). Once we were done with dinner it was about 9:30, the fireworks had started at 9:20 but we had chosen the restaurant for it’s proximity to the fireworks (and ability to make a reservation on OpenTable) so we walked towards the water to be met with a probably 50-75 person-deep crowd at 13th street. We opted to go down a street for a better view upriver and enjoyed the rest of the fireworks from there with 1000s of others 🙂 We were able to see all 6 displays, just not the water below them, nevertheless they were quite impressive.

The fireworks concluded a bit before 10pm and we joined the masses heading to the subway stations and made our way back to the hotel after a lovely evening.

Photos: MoMA and NYC Fireworks Flickr Set

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July 4th holiday in CT and NYC – day 2, part 1

So our first full day in New York (as an engaged couple!) started off with a complementary and tasty breakfast in the hotel in their library/dining area. It’s really a great place to come in the morning, lots of windows, tasty coffee, quiet music, so a nice and low-key ways to start off the day.

I had never been to the Museum of Modern Art so we decided that would be our destination for the day. We left the hotel around 9:30, but the museum didn’t open until 10:30 so we opted to walk there to kill some time. We stopped by Rockefeller Plaza, looked around the Lego store (they didn’t have any good girl-with-glasses Lego heads otherwise I totally would’ve come out of there with a mini Lego-me), along with Cole Hahn (where the sales guy followed us around the store the whole time, a bit disconcerting), and Banana Republic (this was by far the largest store I’d ever been in) before heading to the museum.

If you have never been to MoMA, it is huge! And plan to spend pretty much the entire day there. We started on the top (6th) floor and worked our way down through famous paintings like Van Gough’s “Starry Night”, and Monet’s huge “Water Lilly” paintings along with more eclectic video art pieces, an exhibition on fonts and consumer design (they even had a Vespa), and even an exhibit on “serious video games” used for military training.

We stopped at the third floor around 1pm for a lunch break (as long as you keep your ticket you can come in and out all day). We were thwarted at the first place we picked (Burger Joint, was highly recommended on Yelp and Foursquare but was totally packed), so we went across the street to Angelo’s Pizza (also courtesy of some social media outlet). At Angelo’s we enjoyed a fried zucchini and eggplant appetizer (the veggies were cut into chips and deep fried then arranged in an orderly circular tower, really good and excellent crispy texture with just enough flavor from both the batter, salt and the veggies) served with a garlic yogurt, then we split a “small” (aka 14″) coal oven-baked prosciutto and basil pizza.

Now we are killing a bit of time before dinner reservations at Spice Market at 7:30 and then finding some clear river view of the Hudson for the fireworks at 9:20, should be fun 🙂

Photos: MoMA and NYC Fireworks Flickr Set

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July 4th holiday in CT and NYC – day 1, part 2

So not long after posting that last post there we’re a few new developments 😉 Jeremy and I were sitting in our room at the Library Hotel trying to decide what to do for the evening, I decided to look online to see if there were any Broadway shows that had tickets available and Jeremy was rummaging around in his bag. He says to me “I have a better idea.”, I turn around and he is holding a gorgeous platinum diamond ring! “Will you marry me?” he asked, and after a few stunned seconds I said “Yes!” and we kissed and smiled and did all that cute stuff and then both sat amazed on the bed for a few moments letting everything sink in.

Then of course the phone calls to all the parents and friends commenced, followed by a photo of the ring to put up on the various social media outlets with a caption of “I said yes!” to make the announcement, and of course the prerequisite relationship status change on Facebook to “engaged” (we are computer geeks after all).

At our friend Jim’s recommendation we went out to celebrate with champagne at a champagne bar called Flute. We each enjoyed a trio tasting of champagnes (mine were all roses, Jeremy’s were different varietals), truffle salted fries and a fruit and cheese plate, followed by another tasty glass of champagne each.

After finishing our champagne we headed to the rooftop bar of our hotel, which was closed since it was Sunday, but offered fun night views, especially since it was a bit foggy, and we both took some photos before heading back to the room for the evening.

P.S. Thanks for all the congrats via Facebook, Twitter and SMS 🙂 we are super excited, but have vowed to try and just enjoy the engagementness of it all for at least a month before going into wedding-planning mode. Seeing as both of us are uber planners we’ll see how well that works out 😉

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July 4th holiday in CT and NYC – day 2, part 1

This morning started earlier than most (for a vacation day anyway), we got up around 7:30 so that we could be ready to head into the city by 9 or so. We took the Merritt Parkway in towards the city, which is a much prettier drive than taking the interstates, even though the speed limit is lower. A cool tidbit about that road is that each one of the dozens of overpasses is a unique design, different carvings or railings decorate each one, so it makes for a more interesting drive. We hit a bit of traffic once we got on Long Island but made it to our hotel, The Library Hotel, around 11:30. Our room, the medicine room (all the rooms are organized by the Dewey decimal system), was ready early so we were able to drop our bags off before heading towards Times Square and the Discovery building to see the Pompeii exhibit.

We walked from the parking deck where Eileen left her car (for a lovely $21 fee, gotta love parking in the city) to the ever-busy Times Square, it was lightly raining so we got to maneuver our umbrellas amongst the crowd as well as dodge all the amazed tourists. Our tickets for Discovery’s Pompeii exhibit were at 1pm so we had about half an hour to kill before heading in and decided to stop at the Starlight Deli for a quick sandwich and chips to tide us over until dinner. Jeremy and I split a chicken BLT wrap and a bag of Dirty brand pesto Parmesan potato chips (the chips were…interesting, pretty much like eating crispy pesto, so a bit too strong of a flavor for me but couldn’t pass up at least trying them).

At the Discovery building there was also a Harry Potter exhibition which is where probably 80% of the people were actually going to (from the door it looked like it was a lot of the props and costumes from the films) but there were still a fair number of people heading into the Pompeii exhibit as well. We were ushered in in small groups, watched a quick introductory film on Pompeii and what it was like before Vesuvius erupted and then the screens opened up and you walked into the exhibit area which was broken up into two parts. The first part was all about the frescos and statues that were preserved by the eruption it was amazing the color and detail that was maintained despite the fact that these paintings and sculptures were nearly 2,000 years old. You then were taken into a second film room, this one with big speakers and subwoofers on the floor, and you got to “see” (via a CG recreation) what the eruption was like. Once the destruction was complete the doors opened onto the most intriguing and sad part of the collection, the body casts of the victims of the eruption. Some of the most famous casts were there, the dog, a family of four, a man crouched with his knees up against his, it’s amazing the level of detail that was preserved by the ash, it makes what happened so much more real and personal, you can see the folds of people’s clothes, and can almost make out the expression on their faces when the heat wave from the eruption overtook them. After the casts were all the various other artifacts that were preserved from daily life in 79AD, loaves of bread, combs and mirrors, pots and pans, jewelry (some arm bands that were still on bodies found at the site), everything you would expect to see in a thriving town that was quickly fled. Overall it was a very interesting exhibit, and fun to see more of the artifacts after having visited Pompeii itself twice (as many of the artifacts were obviously removed from their original spot so they could be preserved).

Once we left the exhibit area it was about 2pm and we decided to have an early dinner at Sophia’s Italian restaurant near Times Square. Each if us had a glass of the house red, Jeremy had tortillini, Eileen and I both had variations on veal scaloppini, quite tasty. After the meal Eileen decided to head back to Connecticut so we said our goodbyes and Jeremy and I headed back to the hotel. The Library offers a Foursquare special for all of its guests, on their first checkin you get a complementary bottle of wine! I love places that embrace social media (and NYC in particular embraces Foursquare as it was born here). We are enjoying the free wifi now, catching up on reading and email (and obviously blog posting), and plan to head out later and find a wine bar or the like, so more to come 🙂

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July 4th holiday in CT and NYC – day 1

So today was wonderfully laid back. We got up around 9am, chatted and had coffee, then Eileen went out and grabbed Breuggers bagels for breakfast which we ate out on the back porch.

We got ready around noon and headed to a local farm that had opened a winery a few years ago and had been rated the best winery in Connecticut for 2010, Jones Winery (and farm). This was one of the few “traditional farms” I’ve been to that actually had embraced technology and cool design as well as keeping their traditions and country feel, they had a Foursquare sticker in their window and some cool looking designs for their various farms (strawberry, blueberry, pumpkin, and Christmas tree). They had two wine tasting options, a dry and off-dry, I opted for the off dry (all whites and fruit wines), whereas Jeremy and his mom opted for the dry tasting (had three red wines in place of the fruit wines). All of the wines were pretty good, some were a bit simple in their body and flavor but overall they were quite tasty, and we ended up buying a sparking strawberry wine to bring with us to dinner at Bob and Meredith’s (Eileen’s brother and his wife) for dinner.

We arrived to a great appetizer spread of Brie and Gouda cheese with crackers, home-smoked salmon and sausage, fresh bacon guacamole and fresh green chile salsa with tortilla chips (Meredith is quite the accomplished cook). We enjoyed wine on their deck overlooking the creek (the weather was fantastic, mid-70s, a breeze and shady) chatting together on a range of topics until it was time for dinner…salad with a lime, honey vinaigrette, grilled porterhouse steak, bean and rice salad, fresh bakery rolls (from a cute local bakery), and roasted asparagus. For dessert, lemon sorbet with fresh berries, light refreshing, and you can never go wrong with raspberries.

After enjoying lots of wine at Bob and Meredith’s we’re opting to have a chill evening tonight at Jeremy’s mom’s place, and probably relatively early bed before heading into “the city” (aka New York City) tomorrow.

Photos: Jones Winery Flickr Set

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July 4th holiday in CT and NYC – day 0

We started our new England mini vacation around 3pm (we both worked in the morning). I went back to my house and packed (as Jeremy says I’m incapable of packing before the day I’m leaving for a trip, my excuse is Ty doesn’t like seeing the suitcase, and that way I find I’m also less likely to forget things), and Jeremy came by at 3:30 to pick me up for the airport. We left out of Norfolk this time rather than our usual Richmond so we left 3 hours before our flight as we had to go through the Hampton Roads Bridge Tunnel…in the summer…on a Friday afternoon, so hitting beach traffic backups was almost a guarantee. We arrived after an hour and a half (a traffic free trip would normally be an hour).

We got through security and arrived at our gate with about an hour and change to spare then were informed the plane out of Philadelphia was delayed by 40 minutes. A lot of folks who had connecting flights had to rebook on different airlines or fly out later in the weekend unfortunately, we were lucky in that we had about two hours between flights so we had a bit of a cushion and were able to even have time for a beer (Magic Hat #9) and a snack at a little cafe right across from our gate in Philadelphia.

Our flight to New Haven was on a tiny prop plane (not Jeremy’s favorite option), it was rather loud so Jeremy and I opted to simultaneously watch an episode of Alton Brown’s “Feasting on Asphalt” on our iPads for the duration of the flight (it looked totally geeky I’m sure but it worked quite well once we got them playing at the same time). We landed in the (tiny!) Tweed New Haven airport and were picked up by Jeremy’s mom Eileen (we walked off the plane and she was waiting on the other side of the chain link fence, yes fence, although we did have to walk through the “terminal” to get to the parking lot) and headed back to her condo.

Even though it was late we decided to stay up and chat and catch up out on Eileen’s back porch with a glass of wine (Lobster Cove “Life’s a Beach” 2008 Chardonnay, really nice, citrusy, unoaked Chardonnay) and cheese and pita chips (I was hungry so this was awesome). Her condo backs up to the woods and a little stream so it was really nice sitting out there (and very few bugs, unlike Williamsburg) and after chatting we headed to bed around midnight. Tomorrow’s plan is to visit a local winery around lunchtime then head to Jeremy’s uncle’s place on Burr Creek in the afternoon for a cookout.

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Eight Foursquare resources for colleges and universities

Selected bits of this post are also cross-posted on the W&M Creative Services Blog

FoursquareWhile working with William & Mary’s Foursquare presence and from my personal use of Foursquare over the past year or so, I’ve collected a few links I’ve found particularly useful, ranging from explaining what Foursquare is to those unfamiliar with the site, to resources for folks in higher ed in particular:

  1. Foursquare 101 offers an excellent introduction of what Foursquare is and how it works courtesy of the About Foursquare blog (this blog also offers a lot of great info and tips, as well as the latest Foursquare news)
  2. The Foursquare Support site is a good starting point for more specific questions, from how to use Foursquare to etiquette to software issues, all this is info straight from the source.
  3. Official Foursquare for Universities page is the place to start to see how other schools are using Foursquare, benefits to using Foursquare on your campus, and to apply to have your school get a branded page.
  4. Getting started with Foursquare for colleges and universities is a great overview from About Foursquare for what to do to start up your campus’ Foursquare presence.
  5. Here’s why Dave Olsen from WVU thinks Foursquare can help your school
  6. Badges are quite popular on Foursquare and they’ve made a set just for colleges and universities (just make sure that the primary category for each venue is “College/University – <type of venue>,” otherwise checkins at these venues won’t go towards unlocking the college-themed badges).
  7. If you’re looking to flesh out some of your school’s venues with some photos (and you don’t want them to be ones just from your mobile phone), About Foursquare describes a nice way to upload photos from your desktop (a little programming knowledge is required).
  8. Working with all of William & Mary‘s venues I’ve spent a lot of time using a site called tidysquare. It will display, on a map, all the Foursquare venues for a given location, show you possible duplicates, as well as find venues with incomplete information. It’s a great place to start if you’re working to clean up your campus’ venues or just looking for a way to gauge how much of a Foursquare presence has been established in your area.
Super what?

So one of the things I think is really cool (and smart) about Foursquare is that they crowdsource the maintenance of their venues. Folks known as “superusers” are given permission to update and add information to the various venues in an effort to keep the data as accurate as possible. There are three levels of superusers, ranging from 1 (the lowest) to 3 (the highest), and Foursquare just opened things up yesterday so that anyone can apply to become a superuser (as long as you promise to use your powers for good). I had been a “Level 1 Superuser” courtesy of all the work I’ve done with William & Mary’s Foursquare presence but, being the geek I am, I applied to be upgraded yesterday to a Level 2 Superuser. The whole thing really appeals to my super-organized side so I’m excited to appease that and help out the larger Foursquare community at the same time 🙂

So after all that I encourage you to create a Foursquare profile for your school or organization if you don’t have one already, claim venues around your campus, add new venues, offer tips to share some insider knowledge about your area, and find out all the new places this location-based stuff can take you.

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